AUDI “Make the Energy Visible” e-tron GT Exhibition | SODA Architects

Shanghai / China / 2023

2
2 Love 297 Visits Published

House of Progress 是奥迪近年来在全球范围打造的用户强感知体验空间,以“突破进抵新


境”的姿态,向人们传递奥迪的进取理念。「形能可见」e-tron GT 限时艺术巡展是由一汽奥


迪与芭莎艺术联合主办,由 THEMiS 总策划的一次巡展项目。通过艺术家,设计师和建筑


师的创造,分享“未来是一种态度”的进取理念。


House of Progress is an experience space with a strong sense of user perception that Audi


has been creating globally in recent years, serving as a platform to communicate the


brand's progressive philosophy. The touring exhibition of "Make the Energy Visible" e-tron


GT is jointly organized by FAW-Audi & Bazaar Art and planned by THEMiS. Through the


creativity of artists, designers and architects, it aims to share the progressive idea that "the


Future is an Attitude."


SODA 以人类熟悉的自然形态为灵感,将气流涌动的能量赋形本次巡展的建筑外观,结合


动态数字媒体的强烈表达,呈现出一个具有生命活力的建筑。艺术馆犹如一座可移动的城


市雕塑,在数月间,穿越上海市中心的繁华,再抵杭州西湖之畔。


Taking inspiration from the familiar natural forms of human beings, SODA shapes the


appearance of this pavilion with the energy of airflow, combined with the strong expression


of dynamic digital media, presenting a building with vitality. The art pavilion is like a


movable urban sculpture, traversing the bustling downtown of Shanghai, then arriving at


the banks of West Lake in Hangzhou over a month.


能量赋形 / MAKE THE ENERGY VISIBLE


建筑并非是固定且永恒的,也可以是变化且流动的。能量是无形的,但亦有有形的载体。


Rather than remaining unchanged or eternal, architecture can adapt and evolve. Energy is


an intangible force that manifests itself through tangible vehicles.


「形能可见」e-tron GT 限时艺术巡展是一次先锋的艺术展现方式。通过探索艺术赋形的过


程,让“能量”以不同的方式可见、可感、可知。SODA 与奥迪一起,将这种探索做出了进一


步延伸——去探索一种未来建筑的雏形,或者说,去尝试塑造一辆未来建筑的“概念车”



Audi e-tron GT exhibition is a pioneering way of showcasing art. By exploring the process


of artistic shaping, "energy" can be seen, felt, and known in different ways. As architects,


SODA collaborated with Audi in pushing the boundaries of innovation - whether it be


envisioning the future of architecture or crafting a "concept car" that serves as a muse for


future architectural endeavors.


对于 SODA 来说,设计的“能量”即是通过空间体验让人们感动的力量。通过尺度,形态,


色彩,动态,媒体,交互等元素,去激发人们情绪共鸣的力量。SODA 认为共鸣激发的最


佳途径,是以深植人类基因中的那些自然形态进行创作。


For SODA, the "energy" of design is the power to move people through spatial experience.


By using elements such as scale, form, color, dynamics, media, interaction, etc., to stimulate


the power of emotional resonance in people. SODA believes that the best way to stimulate


resonance is to create through natural forms deeply ingrained in human genes.


在这个作品里,“气流”“能量”“速度”“形态”是最核心的创作灵感,当我们尝试将这些元素联


系在一起,发现其背后有着更多线索。


In this project, we draw inspiration from "airflow", "energy", "speed" and "form". As we


explore the connections between these elements, we discover more clues that lie behind


them.


自然界中运动速度最快的动物是鸟类,鸟类的身体形态和飞行速度是高度相关的。翅膀的


形状、面积、倾角和振翅速度,都会影响其飞行能力。当鸟振翅,翅膀产生向下的气流,


鸟因此获得升力实现飞行。为了追求更低的风阻,身体自然进化成了流线造型。可以说鸟


的外形就是大自然为高速飞行提供的最佳解决方案。


Birds are the fastest-moving creatures in nature, and their body shape is intricately linked to


their flight speed. The shape, size, obliquity, and flapping speed of their wings all play a


crucial role in determining their flying capabilities. As a bird fl aps its wings, it generates


downward airflow that provides the lift necessary for flight. Through evolution, birds have


developed a streamlined body shape to minimize air resistance. It can be argued that the


form of a bird represents nature's optimal solu tion for efficient flight.


回到汽车上。二十世纪初,空气动力学的基础雏形已经形成,普朗特等流体力学家的研究


成果逐渐为那个时代的人们所了解。这也深深影响着汽车行业 —— 许多航空工程师在转投


汽车业时,将跨界的空气动力学知识应用到汽车的外形设计上,使车身的形状适应气流。


时代催生了许多优秀的作品,也让汽车爱好者们逐渐认识到 ——风阻对极速的影响。


In the realm of automobile design, the foundation of aerodynamics was laid in the early


twentieth century, coinciding with a deeper public understanding of fluid mechanics


including Ludwig Prandtl’ s analyses that significantly impacted the automotive industry.


Knowledge from aviation engineers was integrated into car design to optimize airflow


dynamics. This era saw the emergence of numerous outstanding works, leading car


enthusiasts to recognize the critical role of minimizing wind resistance in achieving top


speeds.


 


 


Project:AUDI “Make the Energy Visible” e-tron GT Exhibition


Project Location: Shanghai / Hangzhou


Gross Area: 300m²


Jointly Organized by: FAW-Audi & Bazaar Art


Planned by: THEMiS


Participating Artists: Ding ZHANG, Todomuta Studio, TUNDRA, Liechao CAI


Participating Architect: Yuan JIANG


Design Studio: SODA Architects


Design Team: Yue HE, Xueying ZHANG, Hanwei LI, Jiansheng DONG, Maosen SANG, Jiao YANG, Xue WANG, Ying WANG


Main Material: Light steel keel, lightweight soft film, concrete slab, programmable multimedia lighting system


Design Time: May. – Oct. 2023


Completion Year: Oct. 2023 for Shanghai / Nov. 2023 for Hangzhou


Written by: Yi GAO


Photo and Video Provided by: THEMiS

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    House of Progress 是奥迪近年来在全球范围打造的用户强感知体验空间,以“突破进抵新 境”的姿态,向人们传递奥迪的进取理念。「形能可见」e-tron GT 限时艺术巡展是由一汽奥 迪与芭莎艺术联合主办,由 THEMiS 总策划的一次巡展项目。通过艺术家,设计师和建筑 师的创造,分享“未来是一种态度”的进取理念。 House of Progress is an experience space with a strong sense of user perception that Audi has been creating globally in recent years, serving as a platform to communicate the brand's progressive philosophy. The touring exhibition of "Make the Energy Visible" e-tron GT is jointly organized by FAW-Audi...

    Project details
    • Year 2023
    • Work finished in 2023
    • Status Completed works
    • Type Pavilions
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